Defining Success in the World of E-Commerce

It’s important to define what we mean by “success.” I’ll tell you right now, to me, success isn’t about how to become rich with very little effort in a short amount of time.

Here’s the thing: I’m over a year in the business that I’m in (importing and selling on Amazon) and I have yet to spend a single dime on myself or my family. Don’t forget, I’m my own boss because I figured out a way to take what I learned building the business and help others do the same. “How’s this going to help me if I want to get rich or at least provide better for my family?” you’re probably asking.

Don’t stop reading yet. I’ll explain.

I haven’t taken any money out of my business because I choose to reinvest everything I make so I can build a legacy for my family.

The book I just published, “Bootstrapping E-commerce: How to Import and Sell on Amazon,” isn’t going to give you the nuts and bolts of how to go out there and make fast cash. This book is the nuts and bolts of how to build something that you own, that you control and that can provide you with stability in the future. How far in the future, I don’t know, and very possibly you won’t know for a while either.

Of course, there are always the special cases. Sellers who have the golden touch and somehow jump into the business and become wildly successful in an extremely short period of time. There are a few who manage this, and maybe you’ll be one of them, but the vast majority of people will stumble a few times, especially if they try to go too fast.

Rather than gamble and plunge in head first, I suggest making solid plans with realistic goals to build something for a brighter tomorrow. I would like to provide you with the construction material to do so. You may not make millions with the information I teach you, but it is completely possible, even probable, that years down the road you’ll find yourself standing on the solid foundation of a life you can be proud of.

Anthony Lee